SABMiller plc said Monday that Miller Brewing Co.'s domestic sales to retailer increased 1.3 percent over the first five months of its fiscal year, driven by a 1.7 percent increase in sales of Miller Lite.
The parent of Milwaukee-based Miller Brewing said Miller's strategy to grow Miller Lite in the mainstream light category and to migrate its brand portfolio to higher margin segments has contributed to an increase of 4 percent in domestic net revenue per barrel.
The company, which provided the update at an investor presentation in New York City Monday, did not disclose dollar figures.
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Tuesday, September 25, 2007
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